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Meow the 37th – Cat Commercials

It is an undeniable truth that cats rule the internet. This is what a French telecom company banked on in their commercial.

Buoygues Telecom sold itself as Kitten Telecom in its advert. Uploaded to youtube in 2011, the spot has 159,254 hits on Youtube as of today

Buoygues Telecom also included a making-of on their youtube channel:

Le making of

The company introduces its kittens in this French advert.

Featured image: Cograng, CC BY-SA 4.0 https://creativecommons.org/licenses/by-sa/4.0, via Wikimedia Commons


OpenEdition suggests that you cite this post as follows:
Meow Factor (March 17, 2015). Meow the 37th – Cat Commercials. Meow Factor. Retrieved June 12, 2025 from https://doi.org/10.58079/rdq9


Meow Factor

a linguist researching language #purrieties and #meowlogism-s •alumna of SwanseaUni • loves cats • writes about cats • author of the book "Purrieties of Language. How We Talk about Cats Online

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  1. FreeMurrli says:

    Thank you for your comment. I got to know the company through the cat advert.:)

  2. stevenbdngs says:

    Bouygues Telecom is an industry leader in advertising and marketing. their customer service http://serviceclientcontacter.website/bouygues-telecom-service-client/
    Has won several awards, It’s not only the adverts on TV that are recognised… nice cats though

    • FreeMurrli says:

      It would be interesting to find out exactly why they used cats. The spot is from 2011, in other words before Grumpy Cat et al. appeared on the internet. 🙂

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